A brand is not replicated across territories. It is interpreted.

Identity and campaign systems for global companies.

+500 campaigns for Walmart

Performance as a design criterion. +31% CTR and +50% brand memorability, measured by NielsenIQ.

Identity System for Mobius Awards in L.A.

One master mark plus a sub logo for every category, all built from the Möbius strip so the set reads as a single system.

Budapest Fashion Brand

A label named after the mirage. The FW19 campaign balances fashion imagery with graphic interventions on perception and distortion.

History Channel Activation

To launch the drama series KNIGHTFALL, I led concept through execution of a live human chess match at Campus Party.

Honda Caribbean

Honda's global brand values adapted to Puerto Rican culture. Recognized by American Honda as Best Digital Practices in Latin America and the Caribbean.

Tell the whole story in one image

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